Persuasive Advertising: Evidence-based Principles – Armstrong, J. – Good – S…

Persuasive Advertising: Evidence-based Principles – Armstrong, J. – Good – S…

USD 25.10 USD
SKU: 98PFFZgm
GTIN: 9781403913432
Condition: Good

Specifications

Release Year2010
ISBN9781403913432
Subject AreaBusiness & Economics
Item Length9.6 in
Publication Year2010
TypeTextbook
FormatHardcover
LanguageEnglish
Item Height1.1 in
AuthorJ. Scott Armstrong
Item Weight26.9 Oz
Item Width6.3 in
Number Of PagesXii, 388 Pages

A nice touch in this textbook is the bookmark ribbon sewn into the spine.

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